Management Structure

Armada retail division is organised to support the mutual needs of our business and those of our brand partners. Our management structure is based on internationally recognised models whilst allowing for cultural adaptability and regional flexibility.

Each brand has its own team, structured to the individual needs and scale of that business but typically including Business Directors, Brand Managers and Operations Managers. These teams are responsible for delivering the business proposition in keeping with the franchise partner framework, and in line with Armada retail strategy.

Regional Managing Directors, reporting to the Chief Operating Officer, support our individual operating regions in the Middle East Local country teams in our markets ensure that operations are appropriately managed in line with local infrastructure.

Cross-border functional teams for HR, Finance, Legal, Property, Supply Chain, Audit, IT and Customer Service provide specialist support and consistency of reporting in key areas. Whilst structures vary by region, a focus on common policies, metrics and reporting systems provide an enterprise-wide perspective of performance.

We recognize that the skills of our people are a major asset and play a key role in the success of our business. In a market with dynamic socioeconomic demographics, our scale and performance track-record allows us to attract top talent, and we are proud of the breadth of expertise that exists within Armada Retail.